When someone needs a lawyer, they pretty much know that from the moment they Google the word “abogado” get to the top of the SERPs as soon as tomorrow. By targeting high-intent keywords, Hispanic PPC means your law firm will be one of the first ones seen by people who are ready to hire an attorney.
Still struggling waiting for clients to come knocking on your door? The truth is if your website isn’t showing up on the first page, the odds of your site getting clicked on go down. Showing up on the first ad positions isn’t enough, but lucky you, we know how to attract and retain this Hispanics clients since they prefer making that call or sending a message instead of completing a form.
With more than 40 million US Spanish speakers, or 13% of the US population, the bilingual digital marketing and Spanish PPC more specifically are the absolute best strategy for increasing a law firm’s caseload. Not only there’s little competition for this market in highly active markets and niche ones alike. Get in this huge market before it gets to competitive.
Many study’s show that is someone is accessing the web, they’re probably doing it on their phone What, perhaps, you haven’t guessed is that mobile-friendly ads are one of the best ways to get Google’s attention when it comes to getting to the top of the SERPs. On top of that, we can run call-only ads on Google so prospects can tap them and call you right away.
When members of the Hispanic community loves your work they spread the word with all their family and friends. This is why the Hispanic market is so important for law firms looking to grow. However, if you’re only running ads in English, you’re not just missing out on this market. You’re spending more to do it. There’s less competition for Spanish keywords that would cost more if you target only in English, so start spending less with Spanish keywords .
With over 20 years of experience generating leads for attorneys, we’re pros at making sure every ad dollar spent will get you the highest ROI possible. We can help you focus on what needs your attention the most, while maintaining a steady flow of new Hispanic cases coming in looking for your services.
Getting too many leads for your business is the best problem to have. When your business starts to focus on bilingual PPC and Google Ads those leads will start to come in fast. Luckily, we’ve had a lot of practice with this and have created a perfect solution. To keep your leads organized using the best FREE CRM available. every client gets access to a lead-tracking dashboard to track your leads, whether by web form or by phone.
if you are ready to start getting new Hispanic leads schedule a call today!